Fjällräven’s new Canada Wool Padded Jacket has just been chosen, from a long list of products, as winner of an ISPO Award 2019 in the ‘urban’ category.
For Fall & Winter 2019 Fjällräven has listened to the wishes of its core customer: the true outdoor enthusiast – out there in any weather. It has revamped its classic Singi trekking collection using traditional materials in new ways, given iconic items from the Greenland range environmentally-friendly winter makeovers with traceable down, recycled wool and G-1000 Eco and is also introducing a new range of backpacks made from recycled wool.
Fjällräven launches The Arctic Fox Initiative to support projects that give back to nature. It is a springboard for new projects and bright ideas that help protect the environment and inspires more people to spend time in it. Anyone can apply with a project, funding is decided by a jury and a public voting system and based on the sales of selected products.
All good adventures start with a backpack. And it’s with the backpack that Fjällräven was founded. For the 2019 spring summer season Fjällräven has returned to its core and is releasing a collection of backpacks for a variety of uses to take you from home to nature and back again, whenever you want.
It’s almost that time again. When you long for snowy landscapes, open fires and cosy cabins. When you wrap yourselves in a wool sweater and snuggle up with loved ones. Fjällräven is a big fan of wool, because it’s one of nature’s most functional materials.
For the first time, Fjällräven is collaborating with a high-profile fashion brand. Fellow Swedish brand, Acne Studios, is paying homage to Fjällräven with a collection of garments and bags that reinterprets Fjällräven classics.
For the first time ever, Fjällräven is launching a collaborative collection. In homage from one Swedish brand to another, high-profile fashion brand, Acne Studios, has reinterpreted some of Fjällräven's most iconic pieces. The resulting collection is clearly inspired by Fjällräven's timeless functionality, but features the distinctive character of Acne Studios.
Fjällräven’s globally successful event, Fjällräven Polar, is back for another year. To take part on this adventure of a lifetime, participants must apply by submitting their video or photo entries online. The application period runs from 15 November to 13 December 2018.
With Fjällräven’s new and updated Keb collection, enjoying the adventure – whether over snow, ice, rock or dirt – has never been easier. The new additions extend the range’s adaptability to weather, landscape and activity.
For Autumn/Winter 2018/19 Fjällräven is optimising its re-engineered Greenland collection for winter. Additionally, the Keb Collection, launched almost two decades ago, is being expanded. And to round it all off, Fjällräven is launching Kånken Essentials, a collection of accessories for one of the world’s most popular backpacks.