Inspirational Stories

Meet Kånken Art

2019-02-08

Two new limited-edition Kånkens are joining the Fjällräven family on 15 February 2019. The Swedish outdoor brand has commissioned two Swedish artists to create unique patterns for its much-loved and world-famous backpack. The result is Kånken Art – Kånken, like you know it, but different.

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The Arctic Fox Initiative

2018-12-20

Fjällräven launches The Arctic Fox Initiative to support projects that give back to nature. It is a springboard for new projects and bright ideas that help protect the environment and inspires more people to spend time in it. Anyone can apply with a project, funding is decided by a jury and a public voting system and based on the sales of selected products.

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Nature is waiting - Welcome to Spring & Summer 2019

2018-11-22

All good adventures start with a backpack. And it’s with the backpack that Fjällräven was founded. For the 2019 spring summer season Fjällräven has returned to its core and is releasing a collection of backpacks for a variety of uses to take you from home to nature and back again, whenever you want. 

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Fjällräven Wool - Get cosy this holiday season

2018-10-10

It’s almost that time again. When you long for snowy landscapes, open fires and cosy cabins. When you wrap yourselves in a wool sweater and snuggle up with loved ones. Fjällräven is a big fan of wool, because it’s one of nature’s most functional materials.

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Latest Press Releases

Fjällräven’s sustainable Canada Wool Padded Jacket wins ISPO Award 2019

2019-02-03

Fjällräven’s new Canada Wool Padded Jacket has just been chosen, from a long list of products, as winner of an ISPO Award 2019 in the ‘urban’ category.

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Press Kit: Fjällräven Fall & Winter 2019

2019-01-22

For Fall & Winter 2019 Fjällräven has listened to the wishes of its core customer: the true outdoor enthusiast – out there in any weather. It has revamped its classic Singi trekking collection using traditional materials in new ways, given iconic items from the Greenland range environmentally-friendly winter makeovers with traceable down, recycled wool and G-1000 Eco and is also introducing a new range of backpacks made from recycled wool.

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Fjällräven Reveals Collaborative Collection with Swedish Fashion Brand Acne Studios

2018-08-30

For the first time, Fjällräven is collaborating with a high-profile fashion brand. Fellow Swedish brand, Acne Studios, is paying homage to Fjällräven with a collection of garments and bags that reinterprets Fjällräven classics.

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Fjällräven collaborates with Acne Studios

2018-08-28

For the first time ever, Fjällräven is launching a collaborative collection. In homage from one Swedish brand to another, high-profile fashion brand, Acne Studios, has reinterpreted some of Fjällräven's most iconic pieces. The resulting collection is clearly inspired by Fjällräven's timeless functionality, but features the distinctive character of Acne Studios.

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Fjällräven’s new Bergshell Material Wins The OutDoor Award 2018 in the category “Innovation Material”

2018-06-18

 

Swedish outdoor brand Fjällräven has another award to add to its collection. It has just won the OutDoor Award 2018 in the category “Innovation Material” for its newly developed, abrasion-resistant and waterproof material, Bergshell, at the OutDoor Trade Show in Germany. 

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Press contact

Philipp Kloeters
Head of PR Fjällräven International
Fenix Outdoor | Fjällräven
Isartorplatz 8-10
80331 Munich

Phone: +49 89 23 249 077 782
Mobile: +49 172 42 131 64
E-Mail: philipp.kloeters@fjallraven.se

  


Blog

The Story of Our Logo

The Fjällräven logo – as you know it today – wasn’t in place in 1960 when Fjällräven founder...

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Together for Nature

Anyone who meets an Arctic fox in the wild will remember it forever. This small fox who has given its name to the company Fjällräven is a charismatic little creature...

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For The Mountains By Mountaineers

Magnus Lindnor Strand is a IFMGA/UIAGM certified mountain guide living in Narvik in northern Norway and he uses a backpack every day he’s at work.

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